Setting up a Data Science Practice: People Dimension

In the previous post, we discussed the key principles of setting up a data science practice. In this post, we’ll discuss the people dimension. One should read the below as suggestions, not prescriptions. There is more than one way to set up a data science practice. Critical to the success of a data science practice are … More Setting up a Data Science Practice: People Dimension

Setting up a Data Science Practice: Fundamental Principles

I have been involved in the setup of several data science practices in both industry and government. Here are a few key principles I use in establishing a data science practice. Principle 1: Building a predictive enterprise is, first and foremost, about building a human infrastructure. Many companies mistakenly believe that analytics is primarily about software … More Setting up a Data Science Practice: Fundamental Principles

Pixar on Management

With movies like Toy Story, Up, Finding Nemo, and Wall-E, Pixar has left an indelible mark on the world, enriching our personal lives with characters that speak to us at a deeply emotional level.  With the publication of the book Creativity Inc by Ed Catmull, Pixar now stand a chance to change our professional lives for the better, … More Pixar on Management

Customer Lifetime Value and Its Application in Retail Analytics

Customer Lifetime Value (CLV) is a relatively new framework stemming from the idea of “treatment of customers as an asset”, in use at innovative companies like Harrah’s, IBM, and Capital One. The definition is a fairly natural one: CLV is the net present value of profit from all the future purchases a customer is going to … More Customer Lifetime Value and Its Application in Retail Analytics